Although denim clothing originated in the United States, its internationalization process was deeply influenced by European culture and eventually spread widely worldwide.

In the late 19th and early 20th centuries, with the popularity of American Western cinema in Europe, the cowboy image and its iconic clothing style quickly caught the attention of Europeans. Designers in fashion capitals such as France and Italy have begun to incorporate denim elements into their high-end fashion designs, giving denim clothing new fashion connotations. From then on, denim clothing was no longer limited to the working class, but became a fashionable item that crossed social classes.

After World War II, with the development of global economic integration, denim clothing became popular worldwide at an astonishing speed. It has not only become a symbol of youth culture, but also deeply loved by people of all ages and cultural backgrounds. Nowadays, whether on bustling urban streets or remote rural towns, denim clothing is an indispensable part of people's wardrobes.